An e-commerce profit dashboard that shows what you actually keep

Sales and followers look good on a screen. Profit is what pays you. The Helix profit dashboard turns your daily numbers into one clear figure each morning, so you can grow sales without quietly losing money.

What the profit dashboard shows

You add yesterday's sales, orders and ad spend by hand or by CSV in about two minutes. On paid plans, connect Shopify and Meta and those numbers come in automatically. Helix then works out profit per order and per month, cost by cost.

Your break-even cost per sale

From your own prices and costs, Helix works out the most you can pay in ads for one sale and still make money. That line tells you when an ad is profitable, when to give it more budget and when to stop.

This is the number most store owners never calculate, and it is the one that decides whether scaling ads grows your profit or burns it.

Why a daily habit beats a monthly report

Small leaks become big ones when you only look once a month. A two-minute morning check catches a rising ad cost, a slow product or a missing shipping charge while it is still cheap to fix. Each morning also comes with one small task to improve the number.

Which plan includes it

The profit dashboard is part of the Free plan. See pricing.

Questions

Do I need to connect my store to use the profit dashboard?
No. You can add your daily numbers by hand, by CSV or from a Google Sheet. On paid plans you can connect Shopify and Meta so sales and ad spend come in each day. Google Ads is coming soon.
Is the profit dashboard free?
Yes. The profit dashboard, daily numbers, key metrics panel and growth chart are all on the Free plan.

More answers in the FAQ

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