Facebook and Instagram ads for your store, with a safe limit on every dollar
Meta (Facebook and Instagram) is still how most online stores find new customers. The winners do the basics well, every day. Helix helps you do exactly that, without handing over control of your ad account.
How Helix works with your Meta ad account
Connect Meta and Helix reads your results each morning. When you ask, it builds new campaigns inside your own ad account as paused drafts. You review them and press Launch yourself, and every budget change on a live campaign stays yours to make.
- Daily ad sync into your profit dashboard
- Campaigns built as paused drafts, never launched for you
- Ad openings and creator briefs written for testing
- Every test graded against your break-even cost per sale
Why small ad tests fail
Meta needs enough sales to learn who buys from you. A tiny budget, or switching ads off after three days, means it never gets there. Helix tells you what a fair test costs at your prices before you spend a dollar.
Learn it as you go
Lessons such as "Launch your first Meta ad in 30 minutes" and "Find your way around Ads Manager" walk you through every click, and say what to do if your screen looks different.
Which plan includes it
Meta connection and paused-draft campaigns are on the Starter and Growth plans. Meta connection is open to early testers now and opens to all stores after Meta's approval. The lessons are free to read. See pricing.
Questions
- Will Helix spend money on my ad account?
- No. Campaigns are created as paused drafts. You review and launch them yourself, and budget changes on live campaigns are yours to make.
- Does Helix run Google Ads too?
- Google Ads is guidance only for now: a step-by-step Performance Max and Search setup on the Growth plan. A Google Ads connection is coming soon: read your daily results for ROAS by channel and build Search campaigns as paused drafts after you approve.